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The 2019 Postseason program is built around a singular simple concept: combining common brand colors throughout the league to develop a representation of all 30 clubs using a colorful diamond gradient that encapsulates the mark.

 
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The start of a new baseball season refreshing a chance for each of the 30 clubs to make it to the World Series and take the title of reigning champ. We wanted to incorporate this idea into the 2019 Postseason program, so we took all common club colors and applied them into a continuous gradient that represents each club in their pursuit for the World Series. The gradient was also made to be flexible and dynamic, so unique club colors and match ups could be added in.

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2019 NHL Winter Classic

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2018 NHL Winter Classic NYC